A loss leader sells one item at a loss to get people to buy a second at a profit. Our check, which is our own approach and not a rule: loss on item 1 must be smaller than margin on item 2 times the attach rate (the share of customers who say yes to item 2).

Expected profit per customer:
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Defaults: the 2.6% + $0.15 is the in-person rate on Square’s Free plan as read from Square’s pricing page on 2026-10-15; check yours. On a $1.50 swipe the card fee alone is about 12.6% of the sale.

Setting it up in Square: Square’s Combo feature is not on the free plan (it needs Square Plus/Premium or Square for Restaurants Plus/Premium, per Square support). A free-plan route is a modifier set or two priced variations, which is our approach, not Square’s; the modifier article lists no plan limit but we did not find a page confirming the free plan includes modifiers. If you sell food, check your city or county permit office and health department first. We did not research any rules.

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A Sheets-ready file with the same math, a table for several item pairs, and a break-even column.

Sascribe is independent. Figures come from the linked primary pages on the date shown and can change. Nothing here is financial advice or a promise of income.